ADOBE SOCIAL
Client
ADOBE
AGENCY
DEUTSCH
Year
2024
ROLE
Junior Designer, Design Direction,
Art Direction, Storyboarding, Concepting,
Pre-Production, Post-Production
Info
Working with Adobe has always been a dream of mine. It was huge deal for our company to work with a client who's always innovating, wanting to inspire, and pushing the boundaries of creativity. In 2023 Adobe started to integrate more AI tools through their Creative Cloud like Adobe Firefly, Adobe Stock, Adobe Express, Photoshop, and Illustrator. We had the honor of highlighting their new features through creative conceptualized videos on platforms like Instagram, and TikTok worldwide. - As an intern transitioning to full time, I wasn't only a designer. I had to be an art director off and on set; Concepting ideas, picking locations/ talent, working closely with copywriters, makers, producers, and our prop department. I was fully involved in the video-making process from pre to post-production. Definitely not your typical account, but Adobe isn't your typical client either. Our team successfully created over 200 pieces of content and assets in just one year. - Here's a few videos I was involved in!






CREDITS
Head of Design: Adhemas Batista Design Directors: Karen Pham, Erin Burrell, Chelsea Chrisman Associate Creative Director: Katie Stone Associate Design Directors: Taryn Oshiro-Wachi, Daniel Gold Designers: Destiny Greisgraber, Jonny Funes, Vanissa Wong, Gina Marchini Junior Designers: Aimee Toyama, Carol Lee Diallo Copywriters: Chloe Puertas, Leo Cvitanovich Makers: Rishabh Trivedi, Luke Gresback, Philipp Girke, Rohan Francis Producers: Hannah Wong, Mel Case, Corey Lightner Strategists: Elizabeth Weinstein, Nico Rud, Jonny Dominguez, Hagop Kourounian Account: Pamela Lloyd, Margaretta Iselin, Sarah Sabin